Protein powders and popular drinks like Muscle Milk have become locker room staples for professional athletes and casual gym-goers alike.
Often used to help build muscles or replace a calorie-dense meal, these protein supplements are celebrated for their benefits. But, with so many different choices for protein on the market, how can consumers find out which options are best for them?
As we know, with nutrition (and fitness), there is no “one size fits all approach”. ATAQ promotes a healthy, plant-based lifestyle supplemented with nutritional, reliable vegan protein powder. In this blog, we’ll discuss the many long-lasting benefits this approach can bring you while also exploring other popular protein powders, supplements and shakes.
What Is Protein Powder?
Protein powders come in many different forms, but some of the most popular are whey, soy, casein and plant-based protein.
While these proteins are different in many ways, their general purpose is to stimulate muscle growth, speed up recovery and enhance nutrition.
The way people use protein powder often depends on their nutrition and fitness goals. For those looking to build muscle mass, a protein powder mixed with water (a “shake”) often serves as a snack between meals or a post-workout infusion of protein (filled with essential amino acids).
For those trying to aid their weight loss, protein shakes can often serve as an occasional meal replacement, providing similar protein types to those found in foods like fish, meat or eggs.
Plant-based protein powders provide similar proteins to those found in beans, lentils and nuts, and are excellent for helping people get enough protein to support their nutritional needs.
How Is Muscle Milk Different From Protein Powder?
So far, we have discussed different types of available protein supplements designed to help athletes of every level. But, what makes these supplements different from Muscle Milk, a popular protein drink designed to supersede protein powder?
First, we have to understand that Muscle Milk is a brand unto itself, with a precise formula of 25 grams of whey and casein protein mixed into a 14-ounce plastic bottle often sold at grocery stores and gyms. The makers of this supplement bet on name brand, and mass availability, to sell their product.
In addition to whey and casein protein, Muscle Milk has many other ingredients, some of which are far less healthy than they would lead you to believe. The founders of Muscle Milk have even lost multi-million dollar lawsuits over their use of the word “healthy” in marketing campaigns.
This controversy stems from research that shows Muscle Milk’s formula contains levels of saturated fats similar to doughnuts and is packed with multiple artificial sweeteners that can potentially harm healthy gut bacteria and possibly even increase the risk of certain diseases.
Whey and casein proteins (like those found in Muscle Milk) are derivatives of milk, which the Food and Drug Administration has confirmed can cause allergic reactions or intestinal distress for unsuspecting consumers.
So, in contrast with what their reputation and ads might tell you, Muscle Milk packs artificial sweeteners, high levels of saturated fat and misleading marketing that might prove that this popular protein supplement is not worth the hype.
What Makes ATAQ’s Plant-Based Protein Powder Better?
Now that we know how protein supplements can be beneficial, and why to avoid Muscle Milk, let’s explore what makes ATAQ’s protein powder an excellent option for you:
The first important thing to know is that our protein powders are 100% plant-based. This means that, in addition to 25 grams of protein per serving, our nutrient-dense supplement provides you with a source of the kind of plentiful nutrients that are staples for a plant-based diet. These include:
- Fiber: helps you extract more nutrients from the food you eat, promotes a healthy gut and aids proper digestion
Designed by people who embrace a plant-based diet, our great tasting protein powder includes a well-rounded formula that uses six different sources of plant-based protein to help you maximize your muscle growth and recovery:
With minimal added sugars and unhealthy ingredients, our non-GMO supplement closely resembles the amino acid profile of whey protein powders without any animal products or lactose intolerance-induced suffering associated with whey.
Plus, our powders come in three great flavors that make for consistently delicious protein shakes! Ideal for those looking for fun flavors without artificial sweeteners or empty calories. Our popular varieties include:
We think we have the best protein powder on the market, but now it’s time for you to give us a try!
Whether you’re looking for a one-time purchase or a long-term subscription, ATAQ has everything you need to satisfy your plant-based protein needs.
We offer smaller boxes (eight servings) and larger pouches (13 servings) that can be quickly and efficiently delivered to you whenever you need it! Meaning, you’ll never miss a chance to fuel up and #kickbuttnaturally.